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My Projects

I collaborated with clients across various industries to develop compelling digital experiences and user interfaces that drive engagement, align with brand identities, and effectively connect with target audiences for maximum impact.

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Digital Marketing

UX - UI  Designs 

I collaborated with clients across various industries to design intuitive and engaging user experiences and interfaces that align with their brand identities and resonate with their audiences.

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Web Designs

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I worked with clients from a range of industries to design visually appealing and user-friendly websites that effectively communicate their brand message and drive engagement.

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I partnered with clients from diverse industries to craft impactful and memorable logos that capture the essence of their brands.

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Logo Designs

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I partnered with clients across various sectors to develop innovative and eye-catching graphic designs that enhance their brand presence and make a lasting impression.

Graphic Designs

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About

Professional Experience

Aug  2024 - Apr  2025

Claires 
Retail Supervisor

• Led a team of 8 staff, exceeding sales and performance targets by an average of 15%.

• Delivered exceptional customer service, resolving queries and fostering loyalty.

• Managed store KPIs, cash handling, and register reconciliations.

• Coordinated with visual merchandising teams to align displays with promotional campaigns.

• Developed a deep understanding of consumer behavior and buying psychology, translating insights into sales growth

strategies.

Feb 2023 - Jun 2024

Freelance

Social Media Marketing Specialist

• Developed and executed tailored social media strategies for small businesses to increase brand awareness and customer

engagement.

• Created and scheduled high-impact content for platforms including Instagram, Facebook, TikTok, and LinkedIn, optimizing

posts for audience reach and conversions.

• Managed paid social media campaigns (Meta Ads, TikTok Ads), improving CTR and reducing CPC through continuous A/B

testing.

• Analysed campaign performance using Facebook Insights, Instagram Analytics, and Google Analytics, providing actionable

recommendations to clients.

• Designed visually compelling creatives using Canva and Adobe Creative Suite, ensuring brand consistency across channels.

• Collaborated with clients to identify target audiences and refine messaging for improved lead generation.

• Increased client social media engagement rates by 20–35% within the campaign period.

Feb 2019 - Nov 2021

Ricky's Kitchen

Digital Marketing Executive

• Managed social media accounts (Instagram, WhatsApp), growing audience engagement through targeted campaigns.

• Developed SEO-optimized website content, boosting organic search rankings.

• Planned and executed email marketing campaigns, improving open and click-through rates.

• Managed Google Ads and paid social campaigns, tracking ROI and adjusting bids for optimal performance.

• Designed and scheduled promotional content aligned with seasonal campaigns.

• Monitored analytics to refine targeting, improve conversions, and increase retention.

Tools Proficiency

  • Figma

  • Sketch

  • Zeplin

  • Wireframe Sketcher

  • Balsamiq

  • Adobe Illustrator

  • Adobe Photoshop

  • ​InVision Studio

  • Miro

  • Google Analytics

  • Instagram

  • Facebook

  • Canvas

  • Capcut

  • AI Tools

Contact

Get in touch to discuss your project or collaboration ideas. Let's create something amazing together!

 

mydesigncanvas@gmail.com

Tel: +44 07501773846

Contact us

  • LinkedIn
  • Instagram
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